2023
generative art
art direction
identity & product design for hatch—the easiest way for freelancers to send contracts, get to work & get paid
Stop stressing about the admin side of freelancing. Hatch is a simple yet powerful app helping to streamline contract work. Enables freelancers to easily send contracts and get paid in just a few steps. Thats how simple it is. simplicity was one of our driving principles for hatch. i was responsible for everything from brand and product to overall art direction. This meant using ADA standards, accessibility and existing libraries. I was also able to mentor and collaborate with other designers while still leading the overall project.
From collaborating with another designer to developing a design system in figma, we built an auto-layout and atomic design based system that was able to offer an ADA compliant and scalable kit complete with color, typescale and variants for designers and engineers to use and reference. This system helped streamline dev time and consistency, as well as help simplify translating to react native.
currently designing from los angeles ca
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