art direction
visual design
generative art

(ai)r jordan

AI can help designers identify patterns and insights in large amounts of data, enabling them to make more informed decisions about the design direction. It can also facilitate collaboration between designers and other stakeholders by providing a common platform for feedback and iteration.

It's important because it has the potential to revolutionize the way designers approach their work. AI technology can assist designers in generating and refining ideas, automating tedious tasks, and analyzing data to make informed design decisions.

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